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Dairy FMCG Product Spot

A packaged-dairy product film — the third pass on the brief, shown without naming the brand it was made for.

The brief

An advertising film for a packaged dairy product, and the third numbered pass in the source folder — a detail worth stating plainly, because iteration count is one of the few honest signals of how a piece actually got made. The file names a specific national dairy brand. Whether that work was commissioned by the brand or produced unsolicited has not been confirmed, so the brand is not named anywhere on this site and the film is shown on its craft alone. FMCG naming is not a detail to be casual about.

How it was made

  1. The third numbered iteration on the same brief, which is what the delivery name records — earlier passes exist and were replaced.

  2. Produced through the generative ad pipeline in the curated showcase folder.

Tools

We hold the finished file, not the shot-by-shot production record. Rather than list a model or a tool we cannot evidence for this specific piece, we list nothing — ask and we will walk you through exactly how it was built.

What shipped

The delivery record, and only what we can evidence. “Not recorded” means the archive does not carry it — we are not going to estimate it for you.

Format
Finished video
Delivery
One finished export, not a project file
Runtime
55s
Frame
16:9
Hosting
Served from a media host we control
Made by
Run AI, in-house
Concept

Every piece here is labelled Concept. That is not modesty — it is accuracy. Which of these were paid client engagements has not been confirmed in writing, and we will not label something client work on a guess.

Concept work is made by us to show the craft. It was not commissioned, and no brand or organisation shown in it endorsed or paid for it. What the labels mean

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